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Introduction

This guide will walk you through the process of setting up video demand on Google Ad Manager, so you can plug it into Browsi’s video player.

Once done, any ad unit you create in this process can be added to your video demand stack on Browsi’s Video Console - follow this link to learn how.

Before you start - GAM API access

If you haven’t done so yet, please give Browsi access to your data via GAM’s API - by following this guide. Without this access we will not be able to report accurately or optimize effectively with your GAM demand.

Step-by-step

  1. Link video Ad Exchange account to your GAM account

  2. Create ad unit

  3. Create placement and assign ad unit

  4. Create order

  5. Create line item and creative

  6. Set up video reporting key-value

Next - set targeted Unified Pricing Rules

Setting up key-value targeting for Unified Pricing Rules is an optional next step once you’ve added Google to your video demand stack.

That said, this step is highly recommended, as it lets Browsi’s optimization algorithms do their magic in real time.

To learn how to set up key-value targeting for Unified Pricing Rules, follow this link.

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