Introduction
This guide will walk you through the process of setting up video demand on Google Ad Manager, so you can plug it into Browsi’s video player.
Step-by-step
Link video Ad Exchange account to your GAM account
Create placement
Create ad units
Create order
Create line item
Create line item creative
Assign placement to line item
Grant Browsi access to your data via GAM API
Next up - set up key-values for floor prices
Setting up key-value targeting for Unified Pricing Rules is an optional next step once you’ve added Google to your video demand stack.
That said, this step is highly recommended, as it lets Browsi’s optimization algorithms do their magic in real time.
To learn how to set up key-value targeting for Unified Pricing Rules, follow this link.